Queen of the World
The Queen of The World Collection is produced in collaboration with Fashion ComPassion and Farah Asmar. Ayesha and Farah met at an exhibition in Dubai where Farah showcased her accessories. They shared a common vision of creating a socially responsible collection that would ensure a better income and security for woman artisans.
This collection is handmade by the Rural Women Developing Association in Jordan. Queen of the World Collection was created to empower women around the world where each Queen represents special qualities. These essential totes have been handmade to make women feel special and unique.
Each bag has a story to tell, choose your favorite, you’re one of a kind!
The Queen Of The World Tote Bags
The Queen Of The World Collection is a series of elegant white tote bags that showcase feminine power throughout history. It's an ode to women leaders around the world, each bag is dedicated to Queens in Europe, Africa & Asia and comes with a unique story card.
Farah Asmar and Ayesha Mustafa, Founder of Fashion ComPassion met at Fashion Forward in Dubai. They decided to create a socially responsible collection of tote bags that would employ women artisans in the Middle East.
As Farah had done a similar collection, they decided to strengthen the concept and create The Queen Of The World Collection, which features women leaders from around the world. Each bag is hand embellished by women artisans from Rural Development Association in Jordan. The collaboration aims to give these artisans exposure and a sustainable income. Helping to encourage women entrepreneurs in Jordan, the collaboration is an ode to women all over the world.