What is the name of your blog?
Tells us about your blog and why you started it.
I started blogging at the beginning of my last year of my undergraduate degree. I'd been reading various fashion blogs for about a year before then and finally decided to just start my own! My first few posts were dire - badly lit outfit photos against my bedroom wall taken on a half broken camera, but the only way from there was up!
Why is sustainable fashion so important?
I have to admit, as a student I haven't really paid much attention to whether my fashion is sustainable or not, throughout university I have very much been one for disposable fashion bought as cheaply as possible. Now that I'm a bit more grown-up(?) though I'm starting to realise that supporting sustainable fashion brands and designers is a really easy way to make your own personal bit of difference to the world around us. I'm hoping that as sustainable fashion stays in the public eye more companies will start to think more about where and how their products are created.
How would you describe your style / fashion sense?
A lot of people I know have described my fashion sense as 'quirky'. I like a lot of bold prints, loud colours and statement jewellery. I'm never quite sure if its an insult or a compliment when someone says to me "Ooh I could never wear that!". I'd say I follow fashion trends but not blindly. If I look absolutely horrific in something *coughdiscopantscough* then nothing will persuade me to buy it!
Who do you admire in the world of fashion?
At the moment I really admire Victoria Beckham. I think its really inspiring how she's gone from being a bit of a joke singer to being a really well established fashion designer. I also desperately want a work wardrobe filled to the brim with some of her dresses.
What are your favourite ethical brands and why?
People Tree came to my attention back when they had Emma Watson model and design for them in 2011 and since then I've found a number of pieces on their website that I've fallen in love with. They aren't cheap, but I'm looking forward to buying some office friendly dresses from there with my first paycheque!
Also from what I've seen and read New Look is one of the better high street stores when it comes to their sustainability, something that makes me even happier about the money that I've spent in there over the years! I've always found New Look to be on trend and much more reasonably priced than some other high street brands and I've amassed quite a collection of dresses from there over time!
What are your top tips for buying ethical and sustainable fashion products?
I'm not sure I can pass this off as a top tip because I don't actually follow this advice myself at the moment, but as soon as I have a proper full time job and a salary I'm going to start building up the ultimate capsule wardrobe filled with well made and classics items like the perfect jeans and a timeless trench coat. I will have a Pinterest-able wardrobe one day!
What are your plans for the future?
Right now my only plan is to finish my MA dissertation. I have a week to go and its slowly draining the life out of me! After that I'm looking forward to getting a job, moving in with my boyfriend and of course keeping blogging going on the side!
What are your 3 top picks of the Fashion Compassion website?
I'm completely in love with the Admiral Baguette Clutch and I think the Tribal Silk Dress would be perfect for a holiday in the sun. The jewellery is my favourite though and these White Sapphire Studs are perfect!
Check out Lauren's Laurenella blog here.